The End of Hotel Mobile Apps
It is increasingly harder for hoteliers to come up with compelling reasons to convince their customer base to download a hotel app.
The app store is heaving with apps and when developers of remarkable and all round useful apps have to pay to get visibility you can imagine how difficult it would be to make a hotel app stand out.
Still if you are a major chain with thousands of loyal customers, a hotel app may make sense. But for the rest of us developing a native mobile app has really stopped making sense for some time now.
More details at www.hotel-industry.co.uk