How Four Hotel Brands Are Successfully Conquering Content Marketing
Want to see specific content marketing tactics that other hotels have employed successfully? First, start with the basics.
1.Tailor Your Hotel Content for Specific Guests
Can you pinpoint your audience?
Are they couples seeking a romantic getaway? Urban adventurers looking for dining and a lot of things to do? Parents who travel with their children? Or, business travelers?
All of your hotel marketing content should suit the interests and needs of your target guests and have a consistent tone throughout.